Geared
toward emerging markets where access to the Internet on entry-level
mobile phones is a rarity, Singapore-based startup U2opia Mobile plans
to bring a text-only Twitter experience to its users without the need
for a data plan, Reuters reported Thursday.Using the USSD, or
Unstructured Supplementary Service Data, protocol that allows mobile
phones to communicate with a service provider's computers, U2opia will
be able to serve local trending topics to users who dial in a code
thanks to a partnership with the social network. USSD does not allow the
display of images or video.With a service called Fonetwish, U2opia
similarly uses USSD to deliver Facebook information and enable the
Google Talk portion of what is now the search company's Hangouts service
to 11 million of its users who do not have a readily available data
connection. The company hopes to launch its Twitter portion of Fonetwish
in the first quarter of next year.
Twitter, which currently has roughly 230 million users and just last month went public at an initial $24.tyre equipments is
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countries like Brazil, India, and Indonesia,Its main products are
self-service kiosks, point-of-sale terminals,Touch pos terminal hardware automated
teller machines, check processing. but sees lack of mobile Internet
infrastructure to be an impediment in growing its user base,Pin retainer,
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advertising revenue, in those markets. U2opia's method is a way to, if
not directly increase Twitter activity, at the very least offer up the
utility of its real-time information to users who may have never had the
opportunity to access it before."For a lot of end users in the emerging
markets, it's going to be their first Twitter experience," Sumesh
Menon, CEO and co-founder of U2opia, told Reuters. Menon noted that 8
out of 10 people in emerging markets do not have access to the Internet
on their mobile phones.U2opia typically takes 30 percent to 40 percent
of what users pay their telecom company to access its Fonetwish service.
It partners with major international carriers like Vodafone and Telenor
to help keep its service, available in 30 countries and in seven
languages, catering to fast-growing markets in Africa and South America.
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